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Case Studies

Here is a selection of some of our case studies from Australia. The fascinating thing about the media business is that every one of our client's communications challenges requires its own unique solution.

Each of these concepts and campaigns answers a different brief, but they all share the same qualities of originality, standout and relevance.

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Latest Case Studies

One Water
One Water: Australia
Changing lives, one person, one day at a time. One water donates uses its profits to build water systems in Africa. Mindshare launched One water in Australia without a marketing budget.
LG Big Bus
LG: Telecomms
Free ride to work and get to play with a new phone!
Ford Cultural Homage 2009
Ford: Automotive
Convince young adults that Ford’s new Fiesta is the car for them.
Kellogg's Nutri-Grain Football Superstar
Kellogg's: Food
Finding a new way to engage and retain users? How about the 'Australian Idol' of football!
Ford Revelation 2009
Ford: Automotive
Significant perceptual brand challenges were overcome by engaging consumers through maximum exposure within innovative use of press.
Huggies Little Swimmers
Kimberley Clark: Personal Care
Digital Creative Services created a suite of online advertising media and advertorials for Huggies Little Swimmers.
Motorola – tribe, tradition & technology
Motorola: Telecoms
In 2008 Motorola launched into the South Pacific. The territory was naive to the Motorola brand and awareness was at 1%. In addition to this, the islands have over 700 dialects making messaging difficult. Traditional channels such as TV broadcast and Print aren’t effective due to lack of TV penetration and high illiteracy rates .Outdoor advertising (ex Airport) is subject to extortion ,isn’t legally controlled nor monitored.